Four Years in the Making
We built Castle without a brand. Until now.
Four years ago, I made the Castle Labs logo on Midjourney
It wasn't professional or chic, but we didn't care.
We always let our research do the talking, not our brand.
In the same vein, we never really marketed ourselves publicly, and I'm sure, because of that, many people still don't know what Castle is or does.
We grew from a community of crypto enthusiasts to a firm working alongside, competing with, and winning work from many of the industry's household names. No fancy brand. No marketing. No VC funding. Just the quality of our work, the integrity of our team, and the satisfaction of our clients.
That's what carried us here.
We are a small, obsessive team. Two founders, all-in.
Leaner and faster, with the experience of firms ten times our size.
Today I'm excited to announce our new brand, one that encompasses who we are, what we're about, and where we're going.
You’ll also find our new (and first) website below!
We don’t take your support lightly, and we thank you for being here. If you can lend a hand in spreading this announcement on X, it would mean the world to us.
Let us know what you think in the comments!
Yours,
Atomist